Event Overview

This private backyard event functioned as a way to get my closest network of family and friends more comfortable with solar energy. This was a unique experience as it also invited guests to see the newly decorated back porch space with ample seating, new coloring for the ceiling and floor, as well as try out some of my favorite foods from a local restaurant that I regularly go to every weekend for brunch.

Target Audience

Family and friends (Age: 30+, employed full-time, and avid gamers) who own or are looking to own their own home. Most guests that did arrive are renters so even though they don’t own their own homes, they do plan to in the next 5 years.

Messaging

All of the guests that were invited and attended are Facebook savvy. The event had a personable and pun-based tone. All event communication was streamlined via Facebook with a few one-off conversations to discuss options on what they should bring to the table as well as any health updates concerning their COVID-19 status.

Facebook Event Description included a sundry of sun and Dungeons & Dragons puns your dad would love.

Sup, Sun: Throwing A Home Party for Your Family and Friends After You Install Solar Panels

Timeline

• June 20

  I made an Instagram/Facebook announcement.

  

  And so it begins, Our Rabbit Observation deck powered by Solar Energy (with a Corgi Commander) is taking shape! We gonna have a porch party once it’s complete #trinitysolar #backpocketnature #paintyourlife

• July 12

  Created the Facebook event after the porch was finished.

  

  Used an Artificial Intelligence art generation app to create a one-of-a-kind event cover photo that reflects people gathering around to celebrate our sun.

• July 18

  

  Ordered and booked the catering.

• July 22

  Posted on Instagram/Facebook to promo Sup, Sun.

  

  This bun can’t wait to see you next weekend for the porch unveiling #gayusa #solarenergy #maybeIwillhaveanothertruly

• July 29

  

  Two days before, I posted on the Facebook event some music to keep the feed hot and mellow.

• Day Before

  

  Shared some final prep advice and send an event reminder.

• The Day Of

  

  Come rain or shine, here’s what guests can expect.

Photo Highlights

Event Perks You’d Love

• Solar Powered WiFi with Charging Stations
• Local Handcrafted Sunny Sangria
• A Chance to Get 2 Tickets to the Carnegie Science Center
• Take home gift feat. Chakra Cleansing Incense and Golden Caramels

Missed Opportunity

• The sun eventually came out so a selfie station would’ve been neat
• COVID-19 impacted 2 families that would have came otherwise
• A secondary raffle would’ve been cool perhaps a gift card

Last Words

Again, this wasn’t a sales-driven event. The main objective was to get people chatting about solar and it helped inviting others who already benefit from solar energy to share their own thoughts and experiences. Since solar and electric vehicles are a tad out of reach for people, this event was an intimate way to help others let their guard down and enjoy pondering the magic and mystery of our solar system. I totally see myself planning more events like this in the future.